Helping parents and children thrive together
Certified Positive Discipline Nanny & Parent Educator
Helping parents and children thrive together
Certified Positive Discipline
Nanny & Parent Educator
Nice to Meet You
Hi, I’m Eri Matsukawa — a certified Positive Discipline Nanny & Parent Educator.
I empower children to feel confident and capable, and support parents with tools that nurture connection, confidence, and harmony at home.
My Story
I first started babysitting as a short-term gig because I’ve always loved children, but I quickly became passionate about supporting the child I cared for in reaching developmental milestones. With a strong interest in psychology, I realized that intentional childcare can lay the foundation for lifelong success.
Studying Positive Discipline transformed how I interact with children, the people around me, and even myself. I learned that compassion and connection can go hand in hand with assertiveness and healthy boundaries.
Sharing these tools with my client, celebrating small successes together, and watching the child gain confidence — while the parent feels supported — has been the most rewarding part of my journey.
Why I Started PosiFam
As I explored Positive Discipline, I saw how powerful it can be — for children and parents. Yet in Japan, this approach is still not widely known.
I wanted to create a space where parents can learn practical, science-based tools, feel supported, and see their children thrive — a place where families can grow together with confidence and connection.
That’s how PosiFam was born:
Bridging evidence-based parenting tools with everyday family life
A safe, supportive space to learn and grow together
A reminder that no one has to face parenting challenges alone
Sharing helpful resources, research, and guidance from English-language sources
Through PosiFam, I bring the encouragement and connection I experienced to more families, helping children and parents build relationships grounded in trust, joy, and confidence.
My Approach
My approach combines respect for children and parents, consistent guidance, and the understanding that challenges are chances to grow.
Trust
Strong, respectful relationships are the foundation for growth.
Learning
Hidden opportunities for growth are everywhere.
Play
Joy and creativity fuel confidence and connection.
Safety
Consistency and care create the space to thrive.
Trust
Strong, respectful relationships are the foundation for growth.
Learning
Hidden opportunities for growth are everywhere.
Play
Joy and creativity fuel confidence and connection.
Safety
Consistency and care create the space to thrive.
Through Positive Discipline, I help children build independence, confidence, and self-regulation — while giving parents gentle, practical tools for everyday challenges.
Together, we nurture capability and connection at home.
My Mission
For my younger self who once believed, “I am not enough,”
and for children and parents today who may be feeling discouraged.
I am committed to supporting both children and parents in building relationships of trust and joy — creating homes where everyone can thrive.
Alongside you and your child
Small steps. Big family changes.
Turn everyday parenting challenges into growth—together.